Since 1897, Murdocks has earned a reputation as a top-class jewellery store offering the finest, premium-quality collection of jewellery and watches to customers the world over.

A proud heritage

In 1896 James Edgar Murdock was to make a decision that would change his life, and the world of jewellery, forever. He decided to leave his birth country of England and relocate to South Africa, a country blessed with abundant natural mineral assets. Here, at the junction of Cape Town’s Longmarket and Parliament Streets, he founded Murdocks Watchmakers and Jewellers.

Relishing the fine diamonds, gemstones and gold that the country had to offer, he used this inspiration to create an array of glittering pieces that displayed the best taste and craftsmanship that South Africa had yet seen.

Murdocks quickly earned a name for itself as a premium store offering only the finest, beautifully crafted jewellery creations and accessories for discerning clientele, from gentlemen and gentlewomen to celebrities, statesmen and royalty (Cecil John Rhodes, and King George and Queen Frederika of Greece to name a few).


A gift to remember at our boutique V&A Waterfront store

The Murdocks of today still has all the trademark elegance that created such as sensation in the late-19th century, while keeping abreast of contemporary fashions and jewellery tastes. Our V&A Waterfront boutique in Cape Town – a (gem)stone’s throw from the site of James Edgar Murdock’s original store – showcases one of the country’s finest collections of jewellery and watches.


This makes it the ideal venue for selecting a unique piece of jewellery that makes a memorable gift for someone very special this festive season (or perhaps for an anniversary or birthday). Our knowledgeable staff will help you select a creation (be it jewellery or a luxury watch) that suits your taste and budget, while keeping the experience fun, and informing you of the various offerings available in the exclusive Murdocks collection.

Whether it’s a beautiful diamond set in gold or platinum or a sparkling morganite creation, we can guarantee that it will make a lasting impression on whoever wears it.


Morganite: a dazzling mineral to remember

Anyone who experiences morganite for the first time will be spellbound by its iridescent beauty. Discovered in Madagascar in 1910, it makes a fine alternative to diamonds, with shimmering hues of pale pink (and even orange) that shine and sparkle as you hold it to the light. This beryl mineral is a popular gift choice because of its unique festive colour and charm. Versatile and alluring, morganite is used in a variety of pieces, infusing them with prestige, feminine beauty and more than a hint of individuality.


Service par excellence

Murdocks is not only known for its superb quality jewellery items and accessories, but also for its dedication to going the extra mile for its customers. That’s why we offer a design service that can create your unique signature piece in as little as 24 hours. We will also transport you to and from your hotel or guesthouse if you are staying in Cape Town.

Whether it’s a gift for a loved one or a self-indulgent treat, tanzanite, morganite or diamond (or perhaps a premium watch), a Murdocks piece is sure to be a favourite in any collection for years to come.

Find us:

Visit our V&A Waterfront boutique store and find your lifetime ‘companion’.

Shop No 122, Lower Level, Victoria Wharf, V&A Waterfront, Cape Town
Tel: +27 21 419 0302

Follow us:
Instagram: (@murdocksjewellers)
Facebook: (@MurdocksEst1897)