The French Champagne House marks the anniversary of its flagship champagne with a limited-edition festive bottle
Moët & Chandon is thrilled to unveil its limited-edition festive season design to mark the 150th anniversary of Moët Impérial, the French House’s flagship champagne first released in 1869.
To pay tribute to 150 years of celebration and mark this truly momentous anniversary, Moët & Chandon has unveiled a limited-edition box inscribed with a redesigned logo that erects the “I” of “Impérial” into a new symbol for Moët Impérial. The gift box contains a bottle of Moët & Chandon Impérial, with its signature ribbon embossed with golden ‘150th anniversary’ messaging, in further homage to this iconic champagne.
Moët & Chandon Impérial is defined by a bright fruitiness, a seductive palate and an elegant maturity, all distinctive characteristics of Moët & Chandon’s blends. Its assemblage is designed to mirror the richness and diversity of the Champagne region’s vineyards, structured with a slight dominance of Pinot Noir, textured by Meunier and enhanced by the freshness of Chardonnay.
Perfect for holiday gifting and festive celebration.
Limited-edition, so only available while stocks last at leading liquor merchants nationwide.
Retailing from: R449
About Moët & Chandon Impérial
Born as Brut Impérial in 1869, Moët Impérial was the name given to the House’s non-vintage brut champagne in homage to Moët & Chandon’s long-standing relationship with France’s imperial family. The first shipment of Moët Impérial was timed to coincide with the centennial of Napoleon Bonaparte’s birth, a tribute to the faithful patronage of France’s Emperor and his entourage that brought a glorious distinction to the House.
Moët Impérial embarked on an epic journey, through challenge and opportunity, to become a global icon of celebration, conquering new worlds and contributing to create unforgettable moments filled with glamour and style.
A star in its own right, Moët Impérial has shined on the cinematic stage, been celebrated for its savoir-fête, and frequently captured by the lens of paparazzi as it has been joyfully toasted by the glitterati. In Cannes, a natural playground for Moët & Chandon in the 1960s, film legends Kim Novak and Cary Grant were photographed toasting with a bottle of Moët Impérial at a star-studded dinner on the French Riviera. At Studio 54, symbol of the dazzling New York nightlife of the 1970s, the father of Pop Art, Andy Warhol was photographed sharing a bottle of Moët Impérial in famous company, amongst reveling movie stars and fashion models.